What happens when a vape brand founded by rapper 6ix9ine has low conversions and a brand identity crisis? You call in the pros who can bring the cool factor, the structure, and the strategy all at once.
Enter: L’Arc.
Dummy Vapes had the fame, but the website didn’t reflect the bold, brash, and stylish energy of its founder. Plus, user behavior (thanks to Hotjar) showed one big issue—people were bouncing before they ever bought.
So we came in, took the mess, and made it iconic. Here's how we completely redefined Dummy Vapes in just 9 key moves:
1. Brand Identity That Actually Hits
We didn’t just slap on a logo—we created a full identity that screams:
- 6ix9ine vibes meets luxury energy
- Bold colors, dynamic layouts, and design that visually slaps
- Personality-driven branding that appeals to fans and new customers alike
2. A Website That’s Dumb Easy to Navigate
Dummy Vapes’ site went from confusing to crystal-clear:
- Clean structure
- Smart product filtering
- Clear call-to-actions and a checkout flow smoother than a cloud of vapor
3. 3D Product Visuals That Make You Wanna Click “Add to Cart”
With no boring stock shots in sight, we gave them:
- 3D renders of each product
- Scroll-stopping videos
- And a whole vibe you could feel on the screen
4. SEO That Hits Both Languages and All Angles
Vape brands can’t rely on ads, so we cranked the organic machine:
- Strategic backlinks
- Keyword optimization (English + Spanish!)
- Guest posts in both languages
- Full technical SEO rework
5. Built-In Conversion Optimization
We crafted product pages that answer every customer question, fast.
No fluff. No paragraph soup. Just clean, confident content that leads to purchases.
6. Business Development? Yup, We Did That Too
Digital marketing? Sure. But we also:
- Introduced the team to Monday.com
- Ran sales trainings
- Created internal documents to streamline and elevate sales processes
7. Connected Teams Across Continents
We helped Colombia talk to the U.S.—literally.
Set up comms. Built new workflows. Suggested the right tools.
Now they work like one team.
8. Wholesale Outreach Machine
Dummy Vapes needed wholesale buyers. We delivered:
- A killer sales email workflow
- Templates, sequences, and CRM structure to support growth
- Targeted outreach to U.S. wholesalers that actually works
9. Marketing Materials That Sell (and Look 🔥 Doing It)
Sales decks? Pitch flyers? Custom leave-behinds? All branded to perfection and ready to close.
🎤 Final Word:
We’re not just here to make your website look pretty.
We’re here to build the empire behind it.
At L’Arc, we go all in—from visuals to visibility to victory laps. Whether it’s helping you sell to wholesalers, train your team, or rebuild your brand from scratch—we’re your ride-or-die digital team.
Because we don’t just get things done.
We make things dummy good.
📦 Want your brand to get the superstar treatment too? Hit us up. We’re ready when you are.
