Social Media Audit

The Audit That Tells You What Your Followers Won’t

Perfect For: brands who feel like their feed is posting into the void and need someone with a magnifying glass, a marketing degree, and a sense of style to figure out why.

This isn’t one of those “here’s your engagement rate, good luck!” kinds of audits. This is a full-on investigation into what’s working, what’s not, and what needs to be completely reimagined. Whether you’re brand new or just trying to stop bleeding likes, we dig into the details like it’s a case worth solving (because it is).

Oh—and yes, we’ll even tell you if your hashtags are embarrassing.

Includes one social platform. Want more platforms audited? Just increase the quantity—like ordering dessert. You’ll want seconds.

What’s Included

• Audit of one social account (Instagram, TikTok, LinkedIn, etc.)
• Action plan based on your goals (not just trends)
• Competitor benchmark analysis (who’s doing it better, and why)
• Hashtag research (custom groupings by post type)
• Visual consistency check (Is your feed giving 5-star or garage sale?)
• Voice & tone review (Are you talking to humans or yelling into a void?)
• Engagement audit (where’s the convo happening—or not?)
• Posting frequency and timing strategy
• Content mix analysis (are you educating, selling, and storytelling in balance?)
• CTA & conversion review (are you actually asking for what you want?)
• Profile optimization tips (bios, links, highlights—polished like a hotel concierge desk)
• Short-term and long-term growth plan (aka, how to not just post—but grow)

Bonus: If you decide halfway through this that you’d rather hand it all over, we can apply it to your first month of social management.

You’ll receive your audit in a beautifully clear, simplified presentation deck—no jargon, no spreadsheets that require a PhD. But if you still want to walk through it together, we can absolutely hop on a call. Just [book here] and bring your questions—we’ll bring the insights.

Bonus: If you decide halfway through this that you’d rather hand it all over, we can apply this toward your first month of social management.

Why It Matters

Because winging it on Instagram is not a strategy. This audit gives you clarity, a custom plan, and the kind of honest insight your followers are too polite to tell you.

Plus, it’s actually a great product even if you’re not hiring us afterward. Some of our clients just want the strategy so they can stay in control—and we’re totally cool being the genius in your back pocket.

What We Need From You

• Your social handle(s)
• Your website
• Any competitors you admire (or love to hate)
• Why you think your socials need help—spill it, we’re listening