When your billboards light up the Super Bowl and Hollywood Boulevard, your brand is already big. But even the biggest players need behind-the-scenes brilliance to truly dominate the digital space. That’s where we, L’Arc, stepped in to transform WOW Media—Los Angeles’ premier digital billboard company—into a marketing machine.
Here’s how we handled everything from A to Z and delivered results that speak louder than billboards:
1. SEO That Actually Works (and Keeps Working)
Forget the fluff. We delivered monthly backlink strategies, on-page and off-page optimization, and even technical loading speed boosts to keep WOW Media’s website not only ranking, but rising. Because if you're not on page one, you're invisible.
2. Website Woes? We Handled It.
We didn’t just manage the website—we became its 24/7 digital pit crew. From technical maintenance to optimization and uptime assurance, we made sure the site performed as well as their LED billboards.
3. Email Campaigns That Don't Get Ignored
We rolled out 4 high-impact email campaigns every month—featuring upcoming events, news, and compelling updates. Plus, we took care of list cleaning so every send landed where it mattered most.
4. Sales + HubSpot = Streamlined Success
By integrating HubSpot into WOW Media’s sales workflow and aligning it with their email outreach, we turned cold leads into warm conversations—automating the grind so their sales team could focus on closing.
5. PPC Domination Across 3 Countries
From Los Angeles to Paris to Riyadh, we launched and managed tailored PPC campaigns that cut through the noise. With budget-conscious strategies, we delivered reach, relevance, and ROI.
6. A Fully Outsourced Marketing Team That Just Gets It
WOW Media needed a partner who could handle it all—strategy, execution, reporting—without constant back-and-forth. We didn’t just deliver; we relieved. Our roadmap gave them confidence, clarity, and a true extension of their team.
7. A Fresh Perspective That Fuels Growth
Sometimes, all it takes is a new set of eyes to spot opportunities. We dove deep into their business model, goals, and bottlenecks, offering insights that traditional agencies often miss. That’s our secret sauce: we care enough to go beyond the brief.
The Bottom Line?
WOW Media already had the visibility. We gave them the strategy and execution to match. Whether you're running a global campaign or managing a local business, marketing doesn’t have to be overwhelming—especially when you have the right partner.
📩 Want your own A-to-Z marketing roadmap? Let’s talk. Even iconic brands need someone to help them shine brighter.
